We are recruiting for a Data Selections Executive* to join on a full-time basis, working 35 hours per week on a fixed term contract until May 2026.
This is a wonderful opportunity to join the Supporter Selections Team at Alzheimer’s Society in what is a really exciting time for both the charity and the team. You will be joining the team as we further develop our selections by using insight, both in and post-campaign and highly relevant and individualised supporter experiences to drive our communications and improve supporter journeys.
As Data Selections Executive you will play an integral role in helping us achieve this alongside exploring new and improved ways of delivering our selections and supporter journeys, plus enhancing our processes through improvements to our systems.
You will be responsible for working with teams from across the Income & Engagement directorate to ensure the successful delivery of accurate and targeted selections to contribute to positive marketing activity and stewardship, plus the design and production of multi-stage supporter journeys through the use of PeopleStage, our campaign planning and management tool.
As an expert and a critical friend to Income & Engagement colleagues and stakeholders, you will play a crucial role in deepening our awareness of Alzheimer’s Society’s supporters, particularly concerning their next best action. Through using accessible campaign results, data models and other sources of insight, you will enable colleagues to test hypotheses and pivot campaign comms to drive satisfaction and sustainable growth across Alzheimer’s Society’s audiences.
Interviews for this role have been provisionally scheduled to take place on Wednesday 15th October and Thursday 16th October.
*The job title for this role is referred to as Customer Selections Analyst within the Society.
About you
Joining us, you’ll have relevant experience in a data or marketing role with experience of using FastStats data selections software or similar. You’ll have experience in data segmentation and selection with experience of using Excel to manipulate, manage and analyse data. You’ll be able to us campaign planning and management tools, such as PeopleStage or similar tools.
Crucially, you’ll be a good communicator with the ability to work well with a broad range of audiences and you’ll have experience briefing and working with external suppliers. You’ll also be able to manage your workload and prioritise tasks effectively whilst adopting an innovative approach to problem solving.
What you’ll focus on:
- Delivering targeted data selections for warm marketing activities for direct mail, telephone, email, SMS, and social media channels.
- Collaborating with teams across Income & Engagement to deliver stewardship requirements and automations through the most appropriate and effective tool, exploring the use of PeopleStage and DotDigital to optimise engagement with existing supporters.
- Working collaboratively with the Supporter Insight Analysts to gain insight into audiences, and the Campaign Reporting and Optimisation Manager to consider the impact of previous communications to enable more effective and insight-driven selections.
- Working alongside our Apteco partner to highlight process improvements to continuously refine and strengthen our selection process and provide the best possible stewardship solution.
- Implementing quality control processes to ensure that relevant suppressions and selection rules are followed, with responsibility for the accuracy of their data selections.